RUCKUS Marketing Manager ANZ
Fi NOW - Sydney, New South Wales
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In our always on world, we believe its essential to have a genuine connection with the work you do.Ruckus Networks, a CommScope business, is looking to add a Field Marketing Manager based in Sydney, Australia.For the hard-working people in the worlds most demanding industries, good enough networking isnt good enough. They need networks that meet their organizations exacting needs. RUCKUS builds and delivers purposeful networks that perform in the tough environments of the industries we serve. If youre passionate about sales and building positive relationships, this is the role for you.How Youll Help Us Connect the World:This is a meaningful role responsible for driving revenue, growing market share, and developing strong customer and partner relationships and new business development.Implement the full spectrum of marketing activities covering brand awareness, demand generation, digital, social, and channel marketing that are aligned to CommScope business and sales objectives for your assigned area of responsibility.Take the lead in the design, development and execution of integrated marketing plans and programs to build brand awareness, increase customer and prospect engagement, generate new business, and cross or up-sell pipeline.Work closely with Field Sales, Distribution/Channel Sales, System Engineering, Product Line Management, and other relevant stakeholders to project manage and implement marketing programs that are aligned to the business objectives.Collaborate with Regional Comms & PR to jointly develop & implement agreed PR initiatives.Work closely with the Corporate Brand team to advocate and implement global brand strategy and guidelines.Be the voice for your area of responsibility and collaborate with the global and regional marketing teams and cross-functional teams on global programs and campaigns, ensuring relevant messaging and positioning are aligned to sub-regional business and sales objectives.Manage effective utilization of budgets and its ROI, including marketing reports and analytics to understand the results against annual regional targets and goals. Track, report and optimize marketing programs to drive best possible business outcome.Collaborate with distribution/channel team, local distributors and partners to drive regional channel marketing programs through the local distribution, partners and key alliances, complementing the global/regional programs already in place.Communicate relevant marketing initiatives, events, product announcements, sales enablement tools and resources, etc. to the local team.Responsible for lead and database management in-line with the specified best practices and processes.Minimum Qualifications:A Bachelors degree, preferably in Communications, Marketing, Business or similar discipline.Minimum 8-10 years of professional experience in B2B marketing, with hands-on experience in event management, partner marketing, and digital marketing.Exceptional ability to turn technical topics into compelling business-level stories via strong intellectual curiosity.Strong operational and execution focus, driven by customer intimacy.Excellent understanding of social media channels, content developments, metrics, and tools.Experience with B2B Martech stack such as Marketo, Microsoft Dynamics 360, Salesforce.com, etc.Experience in campaign development and execution through multiple tactics.Why CommScope:CommScope is on a quest to deliver connectivity that empowers how we live, work, and learn. Our employees push the boundaries of communications technology that enables game-changing discoveries like 5G, the Internet of Things, and gigabit speeds for everyone, everywhere.If you want to grow your career alongside bright, passionate, and caring people who strive to create whats next, come connect to your future at CommScope.CommScope is an Equal Opportunity Employer (EEO), including people with disabilities and veterans. If you are seeking an accommodation for the application or interview process, please contact us to submit your request at talentacquisition@commscope.com. You can also learn more about CommScopes accommodation process and EEO policy at #J-18808-Ljbffr
Created: 2024-12-04