APAC Head of Product Marketing

Job DescriptionJob Description We are seeking an experienced and strategic APAC Head of Product Marketing to lead product definition, regional market strategy, gotomarket execution, and marketing initiatives across our fastgrowing global business. This is a highimpact leadership role overseeing a team of 5 and partnering closely with crossfunctional teams across regions.As the APAC Head of Product Marketing, you will drive market segmentation, define product direction, lead product launches, and deliver integrated marketing plans that shape our competitive position in the global renewable energy sector. Youll combine strategic thinking, user insight, and operational excellence to ensure our products win in their target markets.Key Responsibilities Identify market trends and user needs to support product definition and longterm roadmap development. Analyze target audiences and craft compelling value propositions that resonate.Own product launch strategy, including roadmap planning, pricing, product mix, and channel placement.Align and drive sales, product, and marketing teams to execute GTM plans and maximize revenue across the region.Develop annual marketing strategies, plans, and budgets.Lead digital campaigns, events, exhibitions, and channel marketing activities across online and offline platforms.Manage, coach, and empower the product marketing team (5 direct reports).Ensure efficient implementation of initiatives across all markets.About You Bachelors degree or above.5+ years experience in overseas markets or product roles, with 3+ years GTM experience.Fluent in Chinese and be able to use English as a working language. Strong background in new media operations, advertising planning, and marketing execution.Excellent usercentric mindset with the ability to uncover insights and shape product messaging.Strong communication, coordination, and leadership skills; comfortable with challenges and pressure.Why Join UsWork in the fast-growing new energy and power industryOpportunity to work on innovative technology productsCollaborative and supportive team cultureFlexible working arrangements

Created: 2026-02-11