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Senior Acquisition Marketing Manager - APAC

at - Melbourne, Victoria

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Job Description

CORPAY is seeking a Senior Acquisition Marketing Manager to join our International Vehicle Payments (IVP) division. Based in our Melbourne office, this role sits within the Global Marketing team and focuses on driving customer acquisition across priority fleet segments in Australia and New Zealand. How We Work As the Senior Acquisition Marketing Manager, you will be expected to work in a hybrid (3 days in office, 2 days at home) environment. Role Responsibilities Own the end-to-end acquisition strategy across SME, mid-market, and enterprise fleets. Define target segments, value propositions, acquisition plays, and growth priorities. Develop and execute monthly/quarterly/annual acquisition plans aligned to revenue and pipeline. Work closely with sales, commercial and marketing teams to ensure acquisition strategies set customers up for long-term value, supporting early activation, expansion signals, and retention through consistent positioning, propositions, and handover into post-acquisition journeys. Lead the design and delivery of integrated acquisition programs (campaigns, vertical plays, partnerships, propositions). Partner with Sales to improve lead numbers, quality and conversion. Identify funnel friction points and drive improvements across messaging, offers and journeys. Own acquisition performanceCAC, pipeline contribution, ROI, and growth efficiency. Use customer, segment, and behavioural insights to continuously refine acquisition strategy. Act as the senior acquisition lead across Marketing, Sales, Product, and external partners. Qualifications & Skills 8+ years of experience in a senior B2B growth, acquisition or demand marketing role. Proven track record driving strategic acquisition programs in complex B2B environments. Experience working with sales-led or hybrid go-to-market models. Strong commercial and strategic mindset with the ability to move seamlessly between strategy and execution. Deep understanding of B2B customer journeys, segmentation, and acquisition economics. Excellent stakeholder management and ability to lead through influence. Confident using data and insight to drive prioritisation and decision-making. Strong budget management skills and commercial understanding of finance and contracts. Excellent project management and organisational skills. Experience in fuel, fleet, payments, mobility or regulated industries is a plus! Our Company & Purpose CORPAY is a global leader in business payments, laser focused on developing smarter ways for businesses to pay their expenses. Since 2000, CORPAY has developed innovative digital solutions that help businesses better track, manage, and pay their expenses. Today, CORPAY is an S&P 500 company with hundreds of thousands of customers using our products in over 200 countries. CORPAY is an Equal Opportunity Employer. CORPAY provides equal employment opportunities to all employees and applicants without regard to race, color, gender (including pregnancy), religion, national origin, ancestry, disability, age, sexual orientation, gender identity or expression, marital status, language, ancestry, genetic information, veteran and/or military status or any other group status protected by federal or local law. If you require reasonable accommodation for the application and/or interview process, please notify a representative of the Human Resources Department. #J-18808-Ljbffr

Created: 2026-03-31

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