Principal Brand Designer

Get AI-powered advice on this job and more exclusive features. Direct message the job poster from splose HR Business Partner | Building Winning Teams & Aligning People Strategies with Business Goals | Champion of Talent, Values & Results About us splose is the AI-powered practice management platform transforming Allied Health. Trusted by over 20,000 Allied Health professionals across Australia, New Zealand, and the UK, splose is purpose-built to free clinicians from admin and let them focus on what matters most - helping people, and were only just getting started. Backed by leading VC fund EVP and fuelled by a $5M Series A, were scaling fast, investing deeply in our product, our people, and our global growth. About the role We are seeking a Principal Brand Designer to lead the evolution and stewardship of the splose brand across all touchpoints. You will be the creative driver behind our brand, responsible for designing scalable, accessible, and visually compelling experiences that elevate our presence across product, marketing, and campaigns. You will work closely with a wider marketing and product team to execute on brand vision. This is a senior, hands-on role with significant influence on the companys strategic brand direction. Key Responsibilities: Brand System & Stewardship Evolve and maintain the splose brand identity (logo, typography, colour, illustration, iconography, motion). Own and update brand guidelines; create component libraries and templates in Figma for scalable use. Champion accessibility and inclusivity, designing to WCAG principles. Digital & Web Lead website design in Figmacrafting layouts, content experiences, and visual styles. Partner with developers to deliver responsive, high-performance pages in Webflow, Craft CMS, or code. Collaborate with Product Designers to design UI mockups, component patterns, landing pages, and act as the SME for brand design. Create motion graphics and short-form video for social, product storytelling, and campaigns. Marketing Campaigns & Content Contribute to campaign concept development while leading the creation of creative assets across paid, social, email, events, and partnerships. Design performance-minded ad variants and run structured creative tests. Produce high-impact assets: ebooks, guides, decks, case studies, event collateral, and sales enablement tools. Support product launches and AI content initiatives with compelling visuals. Work with Growth on briefs, value propositions, and creative angles informed by data and customer insights. Partner with Product Marketing to visualise narratives, launches, and positioning. Collaborate with web developers and digital marketing specialists to ensure seamless execution of designs across all platforms and channels. Governance & Quality As the creative genius behind splose brand design, ensure all design outputs are on-brand, on-brief, and accessible. Maintain an organised asset library and naming conventions across Figma, Drive, and the CMS. What you''ll bring: 8+ years experience in brand design, visual identity, and multi-channel execution; SaaS experience preferred. Proven ability to own brand design independently across digital, web, and marketing channels. Strong portfolio showcasing brand systems, campaigns, web design, and motion work. Expertise in Figma, Adobe Creative Suite, Webflow, Craft CMS, or equivalent. Knowledge of WCAG accessibility standards and inclusive design practices. Excellent collaboration and communication skills, able to work across teams without direct reports. Self-driven, organised, and able to manage multiple projects simultaneously. Location While were proudly based in Adelaide, were a flexible, multi-city team and welcome candidates from Adelaide, Sydney or Melbourne to join us wherever you do your best work! Our teams in Adelaide and Sydney work in a hybrid environment, while our Melbourne team is fully remote for now. How to apply Interested candidates should apply via LinkedIn only. Please click the Apply button, complete the prescreening questions, and attach your most up-to-date CV. If you send your application via email or direct message to any of our team, we may miss it, so please follow this process to ensure we receive your application. Next Steps Qualified candidates will be contacted for an initial screening call, followed by a panel interview. Equal Opportunity Employer splose is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. If you need support and adjustments in participating in this process, please let us know! Recruiters : Thank you for your interest, but we are not accepting agency submissions for this role. Senior Designer/ Art Director (Growth Marketing) Melbourne, Victoria, Australia 2 weeks ago Senior Designer/ Art Director (Growth Marketing) - Melbourne, Victoria, Australia Were unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr

Created: 2025-10-09